Recent Posts by Ben Whitmer

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4 Ways that Virtual Product Photography drives eCommerce Revenue

Today, eCommerce is a $3.5 trillion business and is projected to be worth $4.9 trillion by 2021. If you sell products online, you already know that competition is fierce and every vendor is looking for an edge. Science suggests you’d be likely to find that edge through your customer’s visual experience. After all, 90% of what our brains process is visual.
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What Is 3D Rendering?

People come into contact with 3D rendered images every day. Whether you’re watching animated cartoons, flipping through a magazine, viewing billboards on your morning commute, or scrolling through social media on your phone, 3D rendered images are an important form of visual content for marketers, advertisers, and content producers.
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3D101: When does a pilot make sense?

For companies that are new to 3D, it can feel like you are wading into unfamiliar territory.  Questions arise: How do we know this will work for our business? Will we be able to increase our conversion rates and web traffic? Are we in a position to fulfill an increased number of orders?
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A simple guide to high performing 3D models for e-commerce

You may be asking yourself,  “What gives? I’ve been watching movies in 3D for over 20 years—performance is an issue with 3D?”
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4 reasons you are ready for a 3D e-commerce project

  Updated May 5th, 2019 Congratulations!  You’ve decided that you want to transform your customer's buying journey and draw your audience in with interactive 3D product experiences.  You know that putting your customer in the driver’s seat will lead to increased brand loyalty, improved conversion rates, and accelerated revenue growth.
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