It's perhaps not a surprise that the average online attention span is now shorter thanever. Shoppers want instant gratification too. And when they can't configure or customize products exactly to their liking, there's a million oher distractions to take them to another e-commerce business.   If you're thinking about product configuration and your marketing technology and e-commerce roadmap - here's four reasons why customization and 3D visualization should be on high on your priority list:    ThreeKit3DConfiguration