— The Threekit Blog

Field notes on AI-native CPQ

What we're learning from the manufacturers rebuilding their buying experience — one configuration at a time.

— More from the team

8 Benefits of Using a Magento 2 Product Configurator

Having to compete against so many brands online is exhausting, right? But this doesn’t have to be the case. Even though the competition is inevitable, you can leverage robust solutions like product customizers for e-commerce to stand out from the crowd. How do you differentiate your store from the competition? Ensure all mission-critical operations work smoothly and cost-effectively. Then, simplify the complexities facing the customer online and deliver the best user experience. You need a Magento 2 product configurator (created with Threekit), to streamline operations and deliver great experiences.
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6 Industries that Benefit from 3D Product Visualization

Every so often, product marketing experiences an epic breakthrough—and in a few short years, consumers can’t imagine shopping without it. Take, for example, Amazon’s “Look Inside” feature for the books they sell. There was once a time when shoppers accepted the fact that they couldn’t glance at the contents of a book before purchasing it online. Today? That idea is unthinkable.
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Why Your eCommerce Store Needs a 3D Product Customizer

Do you run an eCommerce store? Are you looking for a unique way to increase customer engagement and overall sales? You might want to consider investing in a 3D product customizer. A 3D product customizer is an interactive tool that allows customers to view your products in 3D from any direction, while allowing them to change details of the product, such as color, texture, font, size, etc., in a way that is unique to them. Here, we break down the overall benefits that this customization tool can have for your business.
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Stay Ahead of the Competition by Using an SAP eCommerce Integration

eCommerce is so highly saturated that it’s hard to stay on in front of the competition. And one of the top reasons eCommerce businesses fail is because they don’t invest in their online store. The sin of which many are guilty? Poor product visualization.
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Roam Luggage: The Ultimate Shopify 3D Configurator

Can you predict the exact needs of each of your customers accurately? Not without a crystal ball. Yet, fulfilling the needs of the customer is the key to success and the foundation of doing business. There is no gray area when it comes to customers’ needs. You either get it right or wrong. The former will help you win their loyalty, while the latter will deliver the customer to your competitor on a silver platter.
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Why Brands Should Use Shopify Augmented Reality

Frustrated by low conversion rates on your eCommerce store? Augmented reality (AR) can help you increase online sales significantly. According to Shopify’s data, the conversion rate of products with AR content is 94% higher than products without AR. This is why brands should use Shopify augmented reality. It exploits advanced graphics and visual effects to bring images to life, visualize products in shoppers' real surroundings, and enhance the customer experience.
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The Best Augmented Reality Shopping Websites

Augmented reality in eCommerce has changed the way we shop. Gone are the days of having to close your eyes and imagine what a new leather sofa, industrial workstation or oversized oak table would do for your living space.
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Threekit and commercetools: Transforming eCommerce with 3D and Augmented Reality

Today we’re announcing Threekit 3D and AR is live on the commercetools Apps Marketplace. This partnership enables all commercetools merchants to easily access the power of 3D and AR for their entire product catalogue.
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Light Helmets: A WooCommerce Product Builder Case Study

How would you define a great product configurator? Whether it is exploring or customizing their dream product, your 3D configurator should help customers to accomplish their mission. A product builder for your WooCommerce store should be user-friendly, helpful, and deliver experiences to improve conversion. LIGHT Helmets’ WooCommerce product builder is an example of a great helmet configurator.
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