— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

Virtual Photographer
Featured
Jan 5, 2021 Lauren Farrer

BigCommerce Digital Configurator Highlight: Lindsey Scoggins Studio

Buying the perfect engagement ring can be a difficult choice. Not only is it a significant investment, you also want to make sure that the ring reflects the uniqueness of your significant other and the depth of your love for each other.
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Augmented Reality
Jan 4, 2021 Svetla Pavlova

How Building Supply Companies can Streamline Sales and Operations with 3D Technology

There’s a movement happening in the building supply industry where personalization and customization are over taking mass production and manufacturers are left with juggling greater product complexity. But companies are learning to evolve and adapt. There are two solutions that help B2B and D2C companies face operational and sales challenges to advance ahead, quicker.
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Virtual Photographer
Dec 30, 2020 Travis Wasson

Why Threekit is the Ultimate Custom Product Designer Tool

The ultimate custom product designer tool should meet the needs of the business and its customers. A solution that allows designers to leverage existing assets while creating new ones can reduce their workload.
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— More from the team
Product Configurator
Dec 23, 2020 Svetla Pavlova

Shopify Product Customization Highlight: Bamford Watches

If you use Shopify for your business, there is a unique way to set your shop above all of the rest— customizing your products by using 3D and Augmented Reality (AR) with a Shopify product customizer.
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Virtual Photographer
Dec 22, 2020 Slava Kovelman

How Do You Attract Customers to Buy Your Product? Try 3D Configuration

In a conventional brick and mortar store, customers can see, feel, and interact with the product to determine its benefits or how it will fulfill their needs. Potential buyers can try on a shirt to see if it fits perfectly before they purchase or get on one of your bikes and sense the joy of riding it in the park. Recreating these experiences online is a challenge.
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Product Configurator
Dec 22, 2020 Ben Whitmer

Product Configuration for Salesforce CPQ

Are you a Salesforce CPQ user that utilizes their software to get the most accurate pricing for all of your product configurations? Are you looking for ways to make your business truly stand out from the competition? If so, you should think about incorporating 3D and AR products into your business model.
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Virtual Photographer
Dec 21, 2020 Marc Uible

How To Sell Custom Products Online

The challenge in selling custom products online is making your process accessible to your audience. In most cases, only the company or manufacturer has access to their products' design process. Yet, customers play an influential role in the development of customizable products. As a manufacturer, 3D configuration can help you sell custom products online. It acts as a personal designer for every visitor to your eCommerce store and can entice window shoppers, streamline their shopping experience, and convince them to purchase.
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Virtual Photographer
Dec 18, 2020 Svetla Pavlova

3D for Apparel: The J. Press eComm Experience

Product customization is one of the easiest and fastest growing trends in the online retail market. Not only is it the key to serving your customer base, it is essential for delivering a personalized customer experience to each segment of users, can drive customer loyalty, and has been shown to increase customer satisfaction.
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Virtual Photographer
Dec 17, 2020 Caleb Schmitz

New Trends for Mid-Market and Enterprise eCommerce

Online shopping experiences are rapidly changing, especially because of Covid-19. Amazon has gotten ahead of the rest of the world in the eCommerce game, but there are software solutions that are making it possible to compete effectively with Amazon head-to-head. New ecommerce trends are emerging and 3D interactive shopping is in the top 3 new trends according to Forbes.
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Product Configurator
Dec 16, 2020 Kent Smith

Why Your Brand Should Use an SAP Product Configurator

While technological innovation has transformed the way we shop online, the lack of tactile experience is still a major challenge. Experiencing the product in person can influence a customer’s confidence in the product's ability to meet their needs and expectations. So, what is the best solution to meet consumer demand for first-hand experience? Well, you need a solution that combines 3D visualization and augmented reality. This is why you should use SAP product configuration.
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Virtual Photographer
Dec 15, 2020 George J. Newton

6 Social Media Tips for Furniture Brands Selling B2B

As a furniture and home goods brand that also sells to businesses commercial purposes, you have a very important mission: To make any space feel like a home. Some of the biggest brands in the world are amazing at doing this. Chalk Ink, Ace Hardware, and, of course, IKEA to name a few. However, your business can be any size, and your goal on social media should remain the same. You want to inspire your B2B customers to create space that fits them.
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Virtual Photographer
Dec 11, 2020 Emilio Pontarelli

How Shopify 3D Product Customization Boosts Sales

With the recent health crisis pushing retailers to expand their brick-and-mortar stores online, Shopify merchants have to rethink their strategies to fend off new competitors and boost sales. Virtual sales through 3D product customization is emerging as an ideal differentiator that unlocks sales opportunities for Shopify merchants. According to Shopify's internal data, leveraging 3D and AR can increase conversion by up to 250%.
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