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— The Threekit Blog

Field notes on AI-native CPQ

What we're learning from the manufacturers rebuilding their buying experience — one configuration at a time.

Product Configurator
Featured
Dec 15, 2021 Kent Smith

How to Build Interest in Your Salesforce Product Configurator on Twitter

Social media is one of the most effective marketing channels, and Twitter is among the top social media platforms that warrant your attention. By promoting your Salesforce product configurator on Twitter, you can reach a wide target audience and boost your omnichannel marketing strategy.
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Product Configurator
Dec 15, 2021 Slava Kovelman

4 Strategies for Tying Product Customization to Your Brand Identity

If your brand has a particular purpose or identity, product customization can be a great way to showcase it. The right solution will accurately express your brand and what it's all about, winning customers over and boosting your reputation.
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Product Configurator
Dec 14, 2021 Anika Harvey

How to Engage Customers Through Kitchen Cookware Product Customization

Selling cookware and kitchen products online requires businesses to gain people's trust before buying. People want to know that the products they use to prepare their food and complete other culinary tasks are reliable, safe and easy to use. By offering product customization online, you can provide shoppers with the ideal eCommerce experience that drives engagement and sales.
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— More from the team
Product Configurator
Dec 13, 2021 Tyler Hausen

How a Visual Configurator Can Hook Older Shoppers on Online Shopping

If you build and sell a product that targets older shoppers, then you'll want to understand how to market and appeal to that demographic. One of the best online tools you can use to attract those shoppers is a visual configurator.
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Product Configurator
Dec 13, 2021 Ismail Karabulut

How a Product Customizer Builds Loyalty and Repeat Business

Do you want to give your customers an immersive, gratifying, fast and fun shopping experience? Any eCommerce CEO would say yes! A product customizer will not only help you cut through the noise and stand out but will also help you cut costs, improve customer experience, gather data and boost your company's profitability.
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Product Configurator
Dec 10, 2021 Christian Pieper

How to Add a Visual Configurator to Your Influencer Marketing Strategy

One of the most popular and effective digital marketing strategies is influencer marketing. But like any marketing idea, it requires a well-thought-out plan to execute — a plan you can help bring to fruition with the use of a visual configurator.
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Product Configurator
Dec 10, 2021 Mitchell Lee

Virtual Showroom vs. Shopify Product Customizer: What's the Right Fit?

With more of daily life going digital since the start of the pandemic, businesses have come up with creative solutions to traditionally in-person scenarios. One prime example of this is displaying product options from new product lines using showrooms.
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Product Configurator
Dec 9, 2021 Slava Kovelman

How to Leverage Customer-Generated Content With a 3D Customizer

Your customers probably don't trust your marketing efforts, even if they love using your 3D customizer.
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Product Configurator
Dec 8, 2021 Caleb Schmitz

How a Visual Configurator Helps Shoppers With New Year's Resolutions

With 2022 right around the corner, it's the time of year when many people — including online shoppers — decide to make New Year's resolutions. Numerous eCommerce business verticals can help customers achieve these resolutions, and many of these businesses would be well-served by the use of a visual configurator.
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Virtual Photographer
Dec 7, 2021 Ben Houston

3 Virtual Photography Projects for the January Shopping Slump

Soon we’ll be past the holiday season, and you could settle down for that long winter's nap. After all, sales will slump, and you could use a little rest after the holidays. But now’s the perfect time for a virtual photography-related New Year’s resolution.
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Product Configurator
Dec 7, 2021 Ismail Karabulut

Highlight Your Products' Value Propositions With a Product Customizer

Packing an informative yet unique pitch in a couple of sentences can be tricky. It's especially hard when, in essence, your products aren't unique. That's where a product customizer comes in.
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Virtual Photographer
Dec 3, 2021 Matt Gorniak

Announcing Rich Lyons to the Threekit Advisory Board

We're super excited to introduce and welcome Rich as an Advisory Board member to help us scale Threekit. The past year has been a transformative one for eCommerce and sales organizations. Shoppers are demanding a faster, easier, and more engaging way to experience products digitally and brands have to figure out how to get ahead in the swiftly evolving digital commerce landscape. When we talk to customers and prospects alike, they’re asking a lot of the same questions: How do we better immerse our customers in our products online? How do we sell effectively when everyone is remote? How do we remove complexity from our process to focus on the things that really matter?
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