Threekit Blog | Matt Hobbs

Product Configurator

Feb 19, 2021 Matt Hobbs

Brasseler: A Premier 3D Configurator for Premier Medical Devices

The medical device field is highly complex. A simple online purchasing experience like a 3D configurator for medical devices is a welcome advance in the industry. The leading marketing teams in the category are providing that. While they can’t change the technology, they can certainly make shopping for businesses as easy as possible with visual, interactive experiences.

Product Configurator

Nov 18, 2020 Matt Hobbs

Lovesac: The Ultimate Magento Product Configurator

What is the biggest challenge facing your Magento store?

Product Configurator

Nov 6, 2020 Matt Hobbs

Why Your eCommerce Store Needs a 3D Product Customizer

Do you run an eCommerce store? Are you looking for a unique way to increase customer engagement and overall sales? You might want to consider investing in a 3D product customizer. A 3D product customizer is an interactive tool that allows customers to view your products in 3D from any direction, while allowing them to change details of the product, such as color, texture, font, size, etc., in a way that is unique to them. Here, we break down the overall benefits that this customization tool can have for your business.

Product Configurator

Oct 22, 2020 Matt Hobbs

What is a Web-Based Product Configurator?

Every business that deals in tangible products can’t afford not to give potential customers an up-close look at what they’re selling. Today, more than ever, people are doing most, if not all, of their shopping online and they’ve come to expect a digital experience that shows them what they’re buying. A web-based product configurator makes that possible. But what is a web-based product configurator, exactly?

Product Configurator

Oct 2, 2020 Matt Hobbs

Turning Tables: Online Furniture Configurators and Augmented Reality

Furniture and homeware sellers were some of the first businesses to introduce product customization at scale, albeit in pretty basic ways. Modular furniture or the ability to add predefined components to items like closets or kitchen furniture gave shoppers some autonomy in the design process.

Virtual Photographer

Aug 24, 2020 Matt Hobbs

Salesforce eCommerce Integration: Managing 3D Visuals Across Clouds

As customers walk into a retail store, they tend to hold products, see them from various angles, and try them out (depending on the category). When it comes to eCommerce, businesses usually rely on product images to sell, but that doesn’t go far enough to address today’s customer expectations. The good news is that you have options with Salesforce eCommerce integrations.

Product Configurator

Jun 25, 2020 Matt Hobbs

4 Industries Using 3D Visuals to Boost Sales (+ Video Examples)

For many product salespeople, the pandemic has put a hard stop to on-site, face-to-face selling. Even as businesses begin to reopen and return to old processes, sales leaders should be aware of a powerful remote alternative that unlocks new selling opportunities: virtual sales through 3D content. A 3D product configurator equips salespeople with a powerful visualization tool that can often illustrate more than the actual product ever could.

Virtual Photographer

Jun 4, 2020 Matt Hobbs

How to Boost Building Materials Sales with 3D and AR

Public health efforts led to business closures around the country from March through May. By mid-May, though, most states had declared construction and building materials businesses essential, meaning they could once again operate, though often with modified practices.

Virtual Photographer

May 14, 2020 Matt Hobbs

5 Things Furniture Sellers Can Do to Drive More Sales During COVID-19

It’s a furniture seller’s market right now. Furniture sales are skyrocketing amid COVID-19 lockdowns, even more than they normally do every Black Friday.

Virtual Photographer

Mar 4, 2020 Matt Hobbs

Interactive 3D: Know When You're Ready, Know What to Do

Interactive 3D uses WebGL technology to render 3D images of products that shoppers can interact with – think spin, turn and zoom in. Interactivity is impactful in eCommerce: research shows that the ability to interact with product imagery boosts customer trust. Importantly, the ability to manipulate images is three times more effective at building trust than the ability to change an item’s color. Given the promise of this technology and its ability to deliver a better customer experience, you may be wondering how to know when you're ready for interactive 3D and what to do when you're ready. This guide explores why a business should pursue this 3D technology and provides simple steps to get there.

Jan 9, 2019 Matt Hobbs

CPQ gets a facelift with 3D visualization

Updated April 9th, 2019 I’ve lived in the world of B2B Digital Commerce for close to a decade—and the team around me for longer than that. It’s long been established that the right sales tools can be an extremely powerful ROI producer when used in the quoting stage of the buying process.