The Right Product Configurator for Small Businesses

Choosing the right product visualization solution for your business is very important, given that you'll have to stick to the decision you make for a very long time. The solution you choose will determine whether your business will be rewarding, or nothing but pain and challenges.

Key Takeaways

  • A product configurator enables customers to personalize products with varying choices, and shows their selections with photorealistic 3D renderings.
  • Threekit offers seamless integration with your business software, enabling customization without code, bundling of SKUs, and engineering-to-order.
  • Threekit Virtual Photographer uses one design file to create millions of photorealistic computer-generated images (CGI). It has a wide variety of custom APIs to automate workflows, saving time and money.
  • AR empowers consumers to visualize products in their space, increasing a sense of ownership and resulting in higher sales.

Choosing the Right Configurator

Mission-critical solutions like 3D configurators have a significant impact on the bottom line. You have to choose wisely, since your product configurator can either make or break your online business. So, how do you choose the right one?

Furniture Configurator

The perfect solution should meet the needs of your business and customers’ needs. For starters, modern consumers demand the best experience online.

According to PwC, one bad experience can push away one-third of customers from a brand they love, and around 92% may leave permanently after 2 or 3 negative interactions.

But delivering the best user experience consistently is complex, since it can require 3D configuration, virtual photography, augmented reality (AR), and factors like software integration to enable all technologies and solutions to come together seamlessly.

Threekit meets all these requirements and the needs of small businesses and their customers online. It is the right solution for your ecommerce product configurator, regardless of the platform.

Why is Threekit the Right Solution for Your Product Configurator?

How threekit benefits small business ownersThreekit is a unified product visualization platform that offers a 3D configurator, AR, and virtual photographer. It provides immersive experiences, unparalleled integration, advanced analytics, and allows small businesses to visualize their products online.

As a business owner, you can rely on Threekit to balance the requirements of day-to-day operations and long-term entrepreneurial ambitions. It's designed to resolve current needs in your business and anticipate growth-related challenges that you may face in the future.

With Threekit, you can leverage the capabilities of both 3D and AR technologies simultaneously, along with virtual photography and accomplish more, faster, and more cost-effectively than ever before. Here are three reasons why Threekit is the right product configuration solution for your business.

1. Trusted leader in 3D and AR

When it comes to online shopping, the capabilities of 3D and AR technologies can help you deliver great immersive experiences. Threekit is the trusted leader product visualization for small businesses. It is a three-in-one SaaS platform, including:

3D Configurator

Threekit’s cutting-edge 3D configuration is easy to update and navigate, and is powered by a rules engine. This means you can customize your products in so many ways without coding. Its features include a parametric configuration that offers unlimited flexibility in width, height, and depth, which allows for engineering-to-order to meet your unique design parameters. For example, you can deploy a 3D configurator to help customers design their ideal helmet.

Colors to customize the helmet’s facemask

Light Helmets’ 3D configurator (lighthelmets.com)

If you offer closely related products, you can increase your average order size using product bundling. This feature allows you to combine multiple SKUs into a single configuration. When dealing with complex products, nested configuration simplifies the process by merging configured products. Threekit plugs directly into your ERP, so you can upload 3D configurations instantly.

Virtual Photographer

As a small business, you need the most cost-effective, scalable, and time-sensitive solutions to compete favorably against established brands.

Threekit Virtual Photographer uses one design file to create millions of photorealistic computer-generated images (CGI). Virtual photography delivers high-quality product images quicker and more cost-effectively than traditional product photography.

You can upload images and personalize them with unlimited designs and color shades in real-time. The platform has a wide variety of custom APIs to automate workflows with imports, exports, mass renders, edits, product image updates, and more. Computer-generated images allow you to create virtual photos without technical training or expertise.

virtual photography for couch

You can also reuse virtual photos of your products to create 3D models for your product customizer and AR for customers to interact, explore, and customize products. Interactive imagery presents your products perfectly with the highest level of detail.

Augmented Reality

AR is a powerful tool for delivering great immersive experiences and is the future of online shopping. According to statistics, 71% of customers are likely to shop more often if you offer AR shopping. You can rely on Threekit to leverage the capabilities of AR in your online store and give your customers the ability to see your products in their environment.

augmented reality for kitchen

With Threekit, shoppers can place the product in their home to see how it fits with other pieces. They can dive into complex features to enhance understanding. Threekit AR can bring your products to life, streamline the user experience, enhance confidence, reduce product returns, and increase conversion rates by 40%.

2. Robust eCommerce Integrations

As a business owner, you should have the option to focus on the needs of your customers without any interruptions in your processes. Threekit eliminates interruption in ecommerce processes by offering robust plug-ins and pre-built connectors that allow for seamless integration with Shopify, Magento, WooCommerce, SAP, Salesforce, and all major e-Commerce platforms.

Integration and plug-ins can streamline your processes, allow for instant updating, and simplify complex processes like the generation of parts for customizable products. For example, if you offer adaptable desks, you can quickly and easily create all parts you need for a product customizer.

desktop customizer with threekit

The platform is designed with a highly advanced pricing system that visualizes price changes to the customer in real-time as they customize the product to meet their needs. You can leverage existing plug-ins and analytics to enhance engagement, accuracy, and inventory management, and reduce time to market.

3. Customer Support

Threekit understands the needs of small businesses and strives to provide responsive support. If you need technical assistance, the Threekit support team is always on standby to help you. Its customer support model ensures you have access to live help 24/7.

Once you get in touch with the support team, you only need to provide a brief description of the issue. This allows the team to log your case. An experienced team member is assigned to oversee a single issue until it is resolved, which eliminates the frustration of being tossed from one agent to another. The agent assigned to your case immediately will update regularly and work with your team for a quick resolution.

Threekit Product Configurator for Small Businesses

Threekit's all-in-one product configurator solution makes it easy and cost-efficient to give customers what they want- customizable products, stunning visuals, and pricing transparency. 

Contact Threekit today to find out how we can help your small business scale up with record sales.