— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

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What's the best AR app for eCommerce?

In digital marketing, Augmented Reality (AR) has been all the rage for quite some time now, and for good reason. But what’s the best AR app for eCommerce? There are plenty of variables to take into consideration when rating the AR apps available to digital marketers but before we dive in, let’s take a look at what AR is and why it’s so critical for eCommerce today.
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Sapphire Balconies: New Heights in Architectural Configuration

Sapphire Balconies, already the leaders in modular balcony construction, have partnered with Threekit to support COACH, an innovative new tool for designing and specifying balconies. COACH makes it easier than ever for designers, architects, builders, and everyone else to design custom, compliant balconies, as well as the necessary design outputs for manufacturing. That makes COACH a perfect example of how Threekit makes it possible for smart companies to transform the way business is done. Let's take a look.
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ZDNET: Threekit + TaylorMade are innovating eCommerce experience

At Threekit, we help our clients build amazing eCommerce customer experiences mostly because it's really fun to watch it transform our clients' online business. We don't do it for recognition, but we'd be lying if we said it doesn't feel nice to be appreciated. That's why we were thrilled today to see our collaboration with TaylorMade Golf featured in an article by ZDNet contributor and Salesforce Evangelist Brian Solis called "2021: The year that 3D and augmented reality for commerce cashes in."
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Video: Threekit featured by LVMH's La Maison des Startups program

Moët Hennessy Louis Vuitton, more commonly known as LVMH, is the company behind many of the world's largest and most successful luxury retail brands including Louis Vuitton, Dior, and Sephora. As part of their effort to identify and support emergent brands, LVMH runs an accelerator program in Paris called "Les Maison des Startups."
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3D Furniture Visualization Software for a Better Customer Experience

In today’s digital world, the furniture industry is having its moment online and companies using 3D visualization software are seeing exponential benefits. As more and more people turn to their computer as the first step in the purchasing process, adding an engaging experience that gives the customer full transparency into the product is an essential step in a brand’s online presence.
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BostonTec: The Ideal 3D Configurator for Commercial Furniture

Today, more than ever, buyers in the B2B category expect high-quality visuals and interactive experiences while shopping for the right solutions. Nowhere is that more true than in commercial furniture. The 3D Configurator for Office Furniture from BostonTec is leading the charge in helping office managers find the furniture they need with the online furniture shopping experience they want.
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BigCommerce Digital Configurator Highlight: Lindsey Scoggins Studio

Buying the perfect engagement ring can be a difficult choice. Not only is it a significant investment, you also want to make sure that the ring reflects the uniqueness of your significant other and the depth of your love for each other.
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How Building Supply Companies can Streamline Sales and Operations with 3D Technology

There’s a movement happening in the building supply industry where personalization and customization are over taking mass production and manufacturers are left with juggling greater product complexity. But companies are learning to evolve and adapt. There are two solutions that help B2B and D2C companies face operational and sales challenges to advance ahead, quicker.
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Product Configuration for Salesforce CPQ

Are you a Salesforce CPQ user that utilizes their software to get the most accurate pricing for all of your product configurations? Are you looking for ways to make your business truly stand out from the competition? If so, you should think about incorporating 3D and AR products into your business model.
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Why Your Brand Should Use an SAP Product Configurator

While technological innovation has transformed the way we shop online, the lack of tactile experience is still a major challenge. Experiencing the product in person can influence a customer’s confidence in the product's ability to meet their needs and expectations. So, what is the best solution to meet consumer demand for first-hand experience? Well, you need a solution that combines 3D visualization and augmented reality. This is why you should use SAP product configuration.
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6 Social Media Tips for Furniture Brands Selling B2B

As a furniture and home goods brand that also sells to businesses commercial purposes, you have a very important mission: To make any space feel like a home. Some of the biggest brands in the world are amazing at doing this. Chalk Ink, Ace Hardware, and, of course, IKEA to name a few. However, your business can be any size, and your goal on social media should remain the same. You want to inspire your B2B customers to create space that fits them.
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How Shopify 3D Product Customization Boosts Sales

With the recent health crisis pushing retailers to expand their brick-and-mortar stores online, Shopify merchants have to rethink their strategies to fend off new competitors and boost sales. Virtual sales through 3D product customization is emerging as an ideal differentiator that unlocks sales opportunities for Shopify merchants. According to Shopify's internal data, leveraging 3D and AR can increase conversion by up to 250%.
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