— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

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Visual Commerce

A Look at 5 Product Configurators on Shopify

Online product configurators (or “customizers”) are gaining in popularity. A Shopify product customizer is a common choice for businesses of all sizes, from the brand-new startup to the seasoned eCommerce retailer. It’s pretty clear why businesses would take an interest in product customizers.
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Why You Should Use a WooCommerce 3D Product Configurator

If you’re reading this, you know the eCommerce sector is highly competitive. But don’t worry. You can outdo the competition using product configurators to customize offerings and personalize experiences.
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12 Reasons to Use Product Customization Software

Product customization software gives customers the ability to customize products to better meet their own preferences and requirements. They’re intuitive and fun to use and they can form a central part of any e-commerce seller’s customer experience strategy.
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Three Brands Breaking Through with a Magento Product Customizer

Shopping habits have been changing rapidly in the last few years and 2020 was undoubtedly the year in which e-commerce, as an alternative to in-person shopping, became the preferred choice of consumers. Product configurator technology, previously considered a nice-to-have addition to the e-commerce experience, is becoming a must-have as retailers try to recreate the in-person store experience online.
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Why You Need a Product Configurator in Salesforce

A product configurator in Salesforce allows manufacturers and retailers to streamline sales by implementing a CPQ process: Configure Price Quote. CPQ software takes the most important parts of the sales cycle out of spreadsheets and into an automated sales tool to deliver error-free quotes, quickly. Cloud-based and 100% mobile-compatible, the Salesforce CPQ helps sales reps sell the right product combinations, control discounting, and automate approvals. When connected to engineering teams’ software, such as CAD and a visual product configurator, CPQs offer a streamlined quoting, purchase, and fulfillment process.
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7 Tips To Implement Your Shopify Product Configurator and AR

Threekit Perspectives This blog post is part of our Threekit Perspectives series, a platform for our trusted partners to share their expertise with our audience. This post comes from Ricky Hayes, Co-Founder of Debutify, a free Shopify theme for drop-shippers.
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Traditional Photography vs. 3D Product Photography for eCommerce

In a world where either you’re going viral or being forgotten, you can’t put a price on the best version of product photography—which can be the lever your company needs to take its website to the next level.
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The Rise of 360 Spin Video for eCommerce

The 360 spin video is more than a fun feature. 360 spin video for eCommerce is one of the most effective product viewer options online today. But that didn’t happen overnight. Some would argue that it took decades for technology to make a concept that had the power to showcase products both large and small accessible to virtually every eCommerce business.
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Top 5 Product Photography Tips for Small Business Owners

Small business owners are resilient. They’re jugglers. They’re often a one-man or woman show. However, while they may have sound business judgement and incredible passion, they cannot possibly be experts at everything.
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Guidelines for Taking Aesthetic Product Image Photography

eCommerce is more competitive than ever, and how you present your product to your visitors can have a significant impact on sales. So, when it comes to product photography for eCommerce, you’ll want to do your best in putting your best foot—er, photo—forward.
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The Future State of Product Visualization in Commerce

Threekit Perspectives This blog post is part of our Threekit Perspectives series, a platform for our trusted partners to share their expertise with our audience. This post is based on a recent webinar with Threekit and Corra. Corra’s Executive Creative Director, Cat McLean joined Threekit’s VP of Marketing, Marc Uible to discuss current and future industry trends around visualization and digital experience.
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3D Product Photography Platforms: The Future of eCommerce Imagery

When you visit an online store, images are the element most likely to draw you in and capture your imagination. This isn’t simply conjecture—83% of shoppers point to product images as the number one factor impacting their purchase decision. And those shoppers also expect to see at least 8 images per product page. In short, ecommerce websites need more images of higher quality than they ever have before. For these reasons, 3D product photography platforms (also referred to as virtual product photography) are emerging as the ideal product image photography solution for growing brands and B2B businesses alike.
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