— Author
Marc Uible
Marc Uible is Vice President of Marketing at Threekit, where he leads go‑to‑market strategy for the company’s visual commerce and AI‑powered product visualization platform.
Virtual Photographer
Augmented Reality
The Differences Between AR and VR eCommerce Tools for B2C Sales
You may have already heard about companies using augmented reality in eCommerce. Both AR and VR eCommerce technologies are being used more than ever for brand awareness in eCommerce businesses with amazing results.
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Product Configurator
The Magic of Product Configurators: 3 CX Metrics They Instantly Boost
Of the long list of variables that can set businesses apart from competitors, customer experience (CX) has skyrocketed to the top. In 2020, it became the single most important differentiating factor—surpassing both product and price. The ways that an online product configurator can improve CX are extensive, varied, and intricate.
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Product Configurator
How to Sell More Office Furniture With Magento 360 Product View Tools
The face of business is a constantly changing dynamic. But one thing office furniture retailers can count on is the growing use of customization technology to drive sales and make the buying process easier. 360 product view options are quickly replacing traditional product images and creating a virtual showroom for prospective buyers that thrives on improved functionality and convenience.
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Product Configurator
6 Top Features the Best Product Configurators Offer B2B Users
An online shopping experience that caters to B2B companies requires a particular mindset. Your customers are in the middle of a busy workday and have certain buying requirements to follow. An online product configurator helps you create shorter sales cycles, builds shopper confidence, and offers an enjoyable shopping experience for B2B customers.
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Product Configurator
3 Ways the Right Couch Configurator Reduces the Risk of Returns
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Product Configurator
How a Product Configurator and Salesforce Streamline Sales Approvals
Even with automated workflows, sales approval processes are often tedious and wildly inefficient. This can cause significant issues that tank sales. When your business model includes product customization and configuration, an online product configurator is an ideal solution. In fact, adding a product configurator Salesforce can use to streamline sales approval processes might be the single most effective way to improve the user experience and increase sales.
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Product Configurator
How a Sneaker Configurator Helps Win First-Time Online Shoe Shoppers
Sneakers have been around for much longer than shoe configurator tools. The first rubber-soled sneakers were created in the 1860s by Charles Goodyear for playing croquet. Over a century later, one of Nike's most famous all-terrain sole types for athletes was invented with inspiration from a waffle iron.
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Product Configurator
3 Ways Your Drone Configurator Can Help Teach Shoppers About Drones
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Product Configurator
4 Ways to Streamline Inventory and Sales With a Shoe Configurator
Simple product pages are becoming a relic of the past, particularly if customers can customize those products. Online shoppers want to be able to easily configure and view their custom shoes and more, which a shoe configurator can let them do.
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Augmented Reality
How to Appeal to Runners and Athletes With a Custom Shoe Configurator
If you want to sell custom shoes to athletes or runners, you'll need to make the online shopping experience perfect. Start by including a shoe configurator that gives them complete control over product customization.
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Product Configurator
How a Product Customizer Makes Luggage and Travel Gear More Buyable
Marketing to travelers can be hard. Luggage and travel accessories have become largely standardized, and people are tired of seeing the same things over and over. Plus, luggage needs can be so individualized that it's hard to make everyone happy. That's why adding a product customizer can be such a hit with luggage and travel accessories.
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