— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

— More from the team

Products that Need 360 Spin Images for eCommerce

360 spin images for eCommerce come with a wealth of benefits for online retailers, but some products lend themselves to this marketing tool more than others. To determine what those products may be, it helps to put yourself in the consumer’s shoes. When and why would you prefer to get a full, 360-degree view of the item you’re considering to purchase? We’ll dive deeper into those scenarios later, but to start let’s talk about how the need for a 360 product viewer came to be a key ingredient for online marketing plans.
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Kashiyama: A Magento Product Customization Success Story

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space.
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Three Ways to Upgrade Your eCommerce Experience with BigCommerce AR

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space.
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Why Brands Should Use a Visual Product Configurator for WooCommerce

One of the biggest challenges of doing business online is product visualization, yet it plays a critical role in the success of eCommerce stores. Retailers operating through physical stores only have to arrange products on the shelf for customers to see, touch, and inspect them physically. As a WooCommerce merchant, you will need to do a lot more for customers to interact with your products.
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How to Enhance the Visual Product Experience with 3D Product Rendering

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space.
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How 360-Degree Product Photography is Changing eCommerce

The rise of eCommerce has made 360-degree product photography a must-have tool for every online retailer that deals in tangible products. Consumer expectations have grown at least as quickly, and online shoppers have become conditioned to make 360-product viewers a part of their experience.
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Threekit and Lovesac Partner to Help the Planet Through Virtual Shopping and 3D

A Partnership to Promote Sustainability and Reduce Environmental Waste A not so fun fact: Ecommerce product returns last year led to 5 billion pounds of waste and 15 million tons of CO2 emissions. Unfortunately, as ecommerce sales increase during COVID-19, this problem is only growing.
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3D for Agencies: Why You Need a 3D Product Configuration Partner

As eCommerce takes off in unprecedented fashion, 3D product customization and augmented reality have become integral parts of an innovative online business model. As an agency tasked with developing creative solutions as well as driving traffic and sales for your clients, you've likely started to encounter the challenge of how to generate 3D and AR product experiences. These capabilities are complex, requiring specific skillsets...they don't just come off the shelf. The solution? Find yourselves a 3D product configuration partner. Here, we explore why outsourcing 3D product configuration is the optimal choice for creating best-in-breed websites for your clients.
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Small Business Highlight: Euclid Furniture Custom Designed Products

Do you run a small business in the retail industry? Are you looking for a great way to increase eCommerce sales and customer engagement? If so, you should consider a 3D product customizer. A 3D product customizer is an interactive tool that allows customers to view your products in 3D from any direction, while allowing them to change details of the product, such as color, texture, font and size in a way that is unique to them. Here, we highlight one store, Euclid Furniture, and how product customization sets their business apart.
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