— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

— More from the team

Getting Ready for Your Project 5/6 – System Readiness

In this six-part "Getting Ready for Your Project" series, we're going to help you and your team figure out what you need to prep so that you can begin your project on time with minimal stress.
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How to Boost Building Materials Sales with 3D and AR

Public health efforts led to business closures around the country from March through May. By mid-May, though, most states had declared construction and building materials businesses essential, meaning they could once again operate, though often with modified practices.
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What Is Augmented Reality? A Practical Overview

Augmented reality (AR) is a technology that lets people superimpose digital content (images, sounds, and text) over a real-world environment. AR got a lot of attention in 2016 when the game Pokémon Go made it possible to interact with Pokémon superimposed on the world via a smartphone screen.
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Why B2B Sales Teams Are Using 3D Configuration and Augmented Reality

Selling physical products and solutions to businesses has always been a challenge. However, the COVID-19 pandemic has created a whole new set of obstacles that B2B sales teams have to overcome to meet with potential customers. However, not all marketers are facing the same challenges. The smartest B2B sales teams are using a combination of 3D configuration and augmented reality technologies to conduct virtual sales calls.
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What is parametric configuration?

Parametric configuration is one type of configuration available in software that generates 3D visuals.
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5 Things Furniture Sellers Can Do to Drive More Sales During COVID-19

It’s a furniture seller’s market right now. Furniture sales are skyrocketing amid COVID-19 lockdowns, even more than they normally do every Black Friday.
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6 Brands Using Augmented Reality in eCommerce (and How You Can, Too)

If you run an ecommerce website, you’ve probably heard by now that augmented reality (AR) can help you sell products. But maybe, before the pandemic hit, investigating AR wasn’t high on your priority list. Now that your customers are shopping online more than ever before, it's the right time to check out what AR can do for you. 2026 Update: Threekit has evolved beyond 3D visualization and augmented reality. Today, Threekit is an AI Sales Agent built for manufacturers — guiding reps from needs analysis to a configured proposal in seconds. If you're a manufacturer selling complex products through a channel or your website, augmented reality is still relevant infrastructure. But the bigger question is how your sellers get from customer requirements to a valid quote. See how Threekit's AI Sales Agent works → ---
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How to Overcome B2B Sales Objections with Visual Configuration

Selling isn’t for the weak-spirited.
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Selling Contract Furniture in Our Increasingly Digital World

While contract furniture buyers – from restaurants to offices to airports – have adopted increasingly digitized operations in recent years, the process of buying contract furniture often remains fairly analog.
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