— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

— Topic

Visual Commerce

Why Adding Visual Configuration to Salesforce CPQ Drives Deal Velocity

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. Salesforce CPQ users can benefit from 3D configurators and 3D product photography more than ever before. We’re in the midst of a dramatic shift toward most consumer and B2B purchases taking place online. In fact, eCommerce has grown more in mere weeks during the pandemic than in the previous 10 years. The way we shop online, and our expectations, are only going to increase.
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How to Build a Magento Product Configurator with Threekit

According to Epsilon research, 80% of customers are more likely to purchase from businesses that offer personalized experiences. So, delivering great personalized experiences is crucial for higher conversion rates. Unfortunately, it is difficult to streamline and improve user experience online if you don’t have product configuration tools. This is where Threekit’s unified product visualization platform comes in handy. With Threekit, you can build a Magento product configurator that delivers personalized experiences.
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Adding 3D and Augmented Reality for eCommerce to Your PIM

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. With more and more consumers doing the bulk of their shopping online, consumers are seeking additional confidence when making decisions. Providing immersive, user-friendly, interactive 3D experiences helps show them exactly what they’ll be purchasing while making them feel more in control. Threekit and inRiver have teamed up to provide eCommerce brands with those 3D and augmented reality (AR) experiences to increase online sales. In a recent conversation, Hilary Murdock, Lead Product Marketer at Threekit and Scott Bears, a Senior Sales Engineer at inRiver explained how they’re making that happen. The following is a summary of what they covered.
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Six Ways to Nail Digital Selling with Visual Configuration

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space.
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The Triple Bottom Line of Reducing eCommerce Returns

In eCommerce, approximately 20% of purchases are returned - nearly double the rate of in-store purchases. eCommerce returns also generate significantly higher waste than in-store returns. In fact, 10 percent of online returns are donated or incinerated. As a result, in the US alone returns lead to 5 billion pounds of landfill waste and 15 million tons of carbon emissions every year.
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The Power of Product Visualization Along the Customer Journey

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. In today’s world of eCommerce, visuals are everything. 360 product viewers and 3D configurators are helping brands give their consumers what they want: an up-close look at what’s available. In a recent conversation, Hilary Murdock, Head of Product Marketing at Threekit, discussed the importance of visuals during a customer’s journey. Here is a summary of the key topics she touched on.
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8 Benefits of Using a Magento 2 Product Configurator

Having to compete against so many brands online is exhausting, right? But this doesn’t have to be the case. Even though the competition is inevitable, you can leverage robust solutions like product customizers for e-commerce to stand out from the crowd. How do you differentiate your store from the competition? Ensure all mission-critical operations work smoothly and cost-effectively. Then, simplify the complexities facing the customer online and deliver the best user experience. You need a Magento 2 product configurator (created with Threekit), to streamline operations and deliver great experiences.
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Getting the Most Out of 3D and Augmented Reality for eCommerce

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. As the digital evolution continues, the way we market our businesses goes along with it. The need to leverage the latest online eCommerce technology is critical for staying relevant. Recently, three industry leaders from Threekit gathered for a virtual chat about how businesses like yours can transform their marketing with 3D visuals and augmented reality for eCommerce. Here’s what they discussed.
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3 Reasons Why Threekit is the Perfect SAP Configurator Tool

If you own an eCommerce store, you don’t have to be told that the landscape is more competitive than ever. But the good news is that there are more tools out there to help you win. A great way to showcase your products online and enhance your brand’s image is through a SAP configurator tool. This eCommerce platform and tool combination allows customers to manipulate and customize your products in real-time...meaning, your customers gain more confidence and buy more of your product.
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Stay Ahead of the Competition by Using an SAP eCommerce Integration

eCommerce is so highly saturated that it’s hard to stay on in front of the competition. And one of the top reasons eCommerce businesses fail is because they don’t invest in their online store. The sin of which many are guilty? Poor product visualization.
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Build a Shopify Plus Product Configurator with Threekit

What can make or break your eCommerce business? According to the data, user experience is the first place to look. About 71% of consumers will experience some level of frustration if their shopping experience is impersonal. In 2020, two-thirds of companies are competing on customer experience, and stores that provide better experiences can generate 4-8% higher revenue than the rest.
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Roam Luggage: The Ultimate Shopify 3D Configurator

Can you predict the exact needs of each of your customers accurately? Not without a crystal ball. Yet, fulfilling the needs of the customer is the key to success and the foundation of doing business. There is no gray area when it comes to customers’ needs. You either get it right or wrong. The former will help you win their loyalty, while the latter will deliver the customer to your competitor on a silver platter.
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