What is parametric configuration?
Parametric configuration is one type of configuration available in software that generates 3D visuals.
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— Topic
Visual Commerce
Product Configurator
Virtual Photographer
5 Things Furniture Sellers Can Do to Drive More Sales During COVID-19
It’s a furniture seller’s market right now. Furniture sales are skyrocketing amid COVID-19 lockdowns, even more than they normally do every Black Friday.
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Augmented Reality
6 Brands Using Augmented Reality in eCommerce (and How You Can, Too)
If you run an ecommerce website, you’ve probably heard by now that augmented reality (AR) can help you sell products. But maybe, before the pandemic hit, investigating AR wasn’t high on your priority list. Now that your customers are shopping online more than ever before, it's the right time to check out what AR can do for you.
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Visual Commerce
How to Overcome B2B Sales Objections with Visual Configuration
Selling isn’t for the weak-spirited.
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Virtual Photographer
Selling Contract Furniture in Our Increasingly Digital World
While contract furniture buyers – from restaurants to offices to airports – have adopted increasingly digitized operations in recent years, the process of buying contract furniture often remains fairly analog.
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Product Configurator
Getting Ready for Your Project 4/6 – Team Readiness
In this six-part "Getting Ready for Your Project" series, we're going to help you and your team figure what you need to prep so that you can begin your project on time with minimal stress.
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Virtual Photographer
The Next Generation of B2B Sales: How to Sell Virtually in 2022
We’re living in a time of rapidly accelerating change. Amidst the coronavirus pandemic, a new normal has emerged with the overnight growth of eCommerce sales.
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Augmented Reality
Product Visuals for Magento with Threekit
Magento is one of the leading eCommerce platforms available today. Many brands and retailers depend on Magento to run their eCommerce storefronts.
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Virtual Photographer
Introducing the Threekit Virtual Shopping Index
Our Virtual Shopping Index is our ongoing effort to monitor the COVID-19 crisis and its impact on commerce.
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Virtual Photographer
8 eCommerce Pros Share Their Product Photography Secrets
If you’re selling online, your product images have a huge impact on your company’s overall performance. And while there’s plenty of information online about product photography techniques, lighting tips, equipment, costs, and more, what we didn’t see was a guide that broke down various product photography techniques by looking at real-life examples.
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Virtual Photographer
Nail your eCommerce product images with this strategy (+ 17 fail-proof tips).
Images play a huge role in the success of an eCommerce website. They can impact conversion rates, return rates, and even the number of people who actually see your merchandise. Obviously, with so much at stake, it’s important to get your eCommerce images exactly right–which means you have to master not just product photography, but also planning and some post-shoot optimization. Here, we lay out a can’t-lose strategy to ensure your eCommerce images are up to the task of boosting your conversion rate, lowering your return rate, and creating an overall high-quality experience for customers who visit your site.
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Virtual Photographer
Virtual Photography: The Future of eCommerce Product Images
The world of commerce is rapidly evolving. From the increased competition from direct-to-consumer brands to the myriad ways to define “customer experience,” brands must stay informed and agile to keep up in the visual economy. And the simple truth is, that when it comes to product visuals, photography has not evolved enough to meet the demands of today’s fast-paced eCommerce market where buyers expect incredible visual experiences.
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