Today, shoes are right up there with designer purses as a subject of obsession for collectors. There is nothing more exhilarating than scoring a rare release...and the rarest of all are ones they customize themselves. But the desire to personalize a pair of shoes isn't confined to the collector circuit. As Jacob Metzger of the designer retailer, Grailed, notes,

Should you use the STEP 3D file format? Like with all 3D file formats, it depends on what you are trying to do. Here, I will talk about the strengths and weaknesses of the STEP file format so you can decide if it is right the task at hand.

The Wavefront OBJ format is the most widely adopted 3D model storage format. Understanding when and how to use it is essential to getting the most out of it. 

It's perhaps no surprise that the average online attention span is now shorter than ever. Shoppers want instant gratification, and when they can't configure or customize products exactly to their liking, there are a million other distractions to take them to another e-commerce business.   If you're thinking about product configuration and your marketing technology and e-commerce roadmap, here are four reasons why customization and 3D visualization should be high on your priority list.    Threekit 3D Configuration

There’s a good chance you’ve seen a 3D rendered image today.  Whether you’re watching animated cartoons, flipping through a magazine, viewing billboards on your morning commute, or scrolling through social media on your phone, you’re likely to come across images created by the process known as 3D rendering. In fact, 3D rendered images have become an important form of visual content for marketers, advertisers, content producers, and others.

Interactive product experiences are increasingly becoming customer expectation in today's visual economy, but there are specific applications for each variety. A 3D product configurator is especially useful to show customization. Could it be right for your products?