— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

Virtual Photographer
Featured
Oct 30, 2020 Yana Myaskovskaya

Product Visualization Services Will Help eComm Retailers This Holiday

It’s that time of year again—but let’s face it, this is a holiday season like no other! We’re still in the middle of a global pandemic, and many Black Friday shoppers should think twice about diving into those crowds as they’ve done in years past.
Read the article
Virtual Photographer
Oct 29, 2020 Nicole Premo

The Best Augmented Reality Shopping Websites

Augmented reality in eCommerce has changed the way we shop. Gone are the days of having to close your eyes and imagine what a new leather sofa, industrial workstation or oversized oak table would do for your living space.
Read more
Augmented Reality
Oct 28, 2020 Matt Gorniak

Threekit and commercetools: Transforming eCommerce with 3D and Augmented Reality

Today we’re announcing Threekit 3D and AR is live on the commercetools Apps Marketplace. This partnership enables all commercetools merchants to easily access the power of 3D and AR for their entire product catalogue.
Read more
— More from the team
Virtual Photographer
Oct 27, 2020 Ismail Karabulut

Light Helmets: A WooCommerce Product Builder Case Study

How would you define a great product configurator? Whether it is exploring or customizing their dream product, your 3D configurator should help customers to accomplish their mission. A product builder for your WooCommerce store should be user-friendly, helpful, and deliver experiences to improve conversion. LIGHT Helmets’ WooCommerce product builder is an example of a great helmet configurator.
Read more
Product Configurator
Oct 26, 2020 Svetla Pavlova

A Look at 5 Product Configurators on Shopify

Online product configurators (or “customizers”) are gaining in popularity. A Shopify product customizer is a common choice for businesses of all sizes, from the brand-new startup to the seasoned eCommerce retailer. It’s pretty clear why businesses would take an interest in product customizers.
Read more
Virtual Photographer
Oct 26, 2020 Ismail Karabulut

A Short Guide to Photorealistic Product Rendering

Every brand with a substantial inventory could use high-quality virtual photography. Online consumers not only want to be able to see every possible variation of a product—they deserve to. And with recent developments in digital marketing technology, showcasing every color, texture, and variation of products is easier and more affordable than ever.
Read more
Product Configurator
Oct 22, 2020 Tyler Hausen

How to Shop for a Product Configuration Tool

If you’re in the market for a product configurator you know that there’s a world of options out there. As with any other business decision, the more informed you are the better the outcome will be. While the upfront costs of a product configuration tool may appear intimidating at first glance, there are certain features, functions, and overall attributes that can protect your bottom line in the long run. In other words, it’s well worth the investment.
Read more
Product Configurator
Oct 22, 2020 Matt Hobbs

What is a Web-Based Product Configurator?

Every business that deals in tangible products can’t afford not to give potential customers an up-close look at what they’re selling. Today, more than ever, people are doing most, if not all, of their shopping online and they’ve come to expect a digital experience that shows them what they’re buying. A web-based product configurator makes that possible. But what is a web-based product configurator, exactly?
Read more
Product Configurator
Oct 21, 2020 Katy Collins

Why You Should Use a WooCommerce 3D Product Configurator

If you’re reading this, you know the eCommerce sector is highly competitive. But don’t worry. You can outdo the competition using product configurators to customize offerings and personalize experiences.
Read more
Product Configurator
Oct 21, 2020 Marc Uible

7 Product Customizers That Raise the Bar

Product customizers—software that enables customers to customize products to fit their own needs and preferences—are seeing a huge uptake by manufacturers and retailers. The Configurator Database, a project dedicated to tracking the use of customization software, currently lists 1359 configurators used by 420 brands in 17 industries.
Read more
Oct 20, 2020 Marc Uible

Threekit is Named Winner of the 19th Annual Chicago Innovation Awards

On October 20, 2020, The Threekit Virtual Photographer™️ was named a Chicago Innovation Award winner. The Chicago Innovation Awards, celebrating it's 19th year, is the Chicago region’s foremost recognition of the most innovative new products or services brought to market each year.
Read more
Product Configurator
Oct 20, 2020 Ben Houston

How to Build a Product Configurator

So your ecommerce store needs a product configurator—a digital tool that configures 3D models of complex products in real-time. This technology has proven invaluable for retailers looking for a more engaging customer experience and a more streamlined sales process. How do you make it happen?
Read more