— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

Product Configurator
Featured
Nov 5, 2020 Marc Uible

Build a Shopify Plus Product Configurator with Threekit

What can make or break your eCommerce business? According to the data, user experience is the first place to look. About 71% of consumers will experience some level of frustration if their shopping experience is impersonal. In 2020, two-thirds of companies are competing on customer experience, and stores that provide better experiences can generate 4-8% higher revenue than the rest.
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Product Configurator
Nov 4, 2020 Ben Whitmer

Roam Luggage: The Ultimate Shopify 3D Configurator

Can you predict the exact needs of each of your customers accurately? Not without a crystal ball. Yet, fulfilling the needs of the customer is the key to success and the foundation of doing business. There is no gray area when it comes to customers’ needs. You either get it right or wrong. The former will help you win their loyalty, while the latter will deliver the customer to your competitor on a silver platter.
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Augmented Reality
Nov 3, 2020 Lauren Farrer

Why Brands Should Use Shopify Augmented Reality

Frustrated by low conversion rates on your eCommerce store? Augmented reality (AR) can help you increase online sales significantly. According to Shopify’s data, the conversion rate of products with AR content is 94% higher than products without AR. This is why brands should use Shopify augmented reality. It exploits advanced graphics and visual effects to bring images to life, visualize products in shoppers' real surroundings, and enhance the customer experience.
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— More from the team
Virtual Photographer
Nov 2, 2020 Slava Kovelman

Thinking about Shopify Product Photography? Try Virtual Photographer

Shopify merchants have to adopt innovative solutions to survive and strive in today’s highly-competitive e-commerce marketplace. When it comes to product photography, you can either use traditional product photography or a virtual photographer. Both alternatives deliver high-quality images. So, how do you choose to enhance your competitive edge? First, the best solution should help you deliver incredible visual experiences in your Shopify store. Second, it should accomplish the first mission cost-effectively, quickly, and efficiently. Integration with other solutions like Shopify Product Customizer is also important to consider.
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Virtual Photographer
Oct 30, 2020 Yana Myaskovskaya

Product Visualization Services Will Help eComm Retailers This Holiday

It’s that time of year again—but let’s face it, this is a holiday season like no other! We’re still in the middle of a global pandemic, and many Black Friday shoppers should think twice about diving into those crowds as they’ve done in years past.
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Virtual Photographer
Oct 29, 2020 Nicole Premo

The Best Augmented Reality Shopping Websites

Augmented reality in eCommerce has changed the way we shop. Gone are the days of having to close your eyes and imagine what a new leather sofa, industrial workstation or oversized oak table would do for your living space.
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Augmented Reality
Oct 28, 2020 Matt Gorniak

Threekit and commercetools: Transforming eCommerce with 3D and Augmented Reality

Today we’re announcing Threekit 3D and AR is live on the commercetools Apps Marketplace. This partnership enables all commercetools merchants to easily access the power of 3D and AR for their entire product catalogue.
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Virtual Photographer
Oct 27, 2020 Ismail Karabulut

Light Helmets: A WooCommerce Product Builder Case Study

How would you define a great product configurator? Whether it is exploring or customizing their dream product, your 3D configurator should help customers to accomplish their mission. A product builder for your WooCommerce store should be user-friendly, helpful, and deliver experiences to improve conversion. LIGHT Helmets’ WooCommerce product builder is an example of a great helmet configurator.
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Product Configurator
Oct 26, 2020 Svetla Pavlova

A Look at 5 Product Configurators on Shopify

Online product configurators (or “customizers”) are gaining in popularity. A Shopify product customizer is a common choice for businesses of all sizes, from the brand-new startup to the seasoned eCommerce retailer. It’s pretty clear why businesses would take an interest in product customizers.
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Virtual Photographer
Oct 26, 2020 Ismail Karabulut

A Short Guide to Photorealistic Product Rendering

Every brand with a substantial inventory could use high-quality virtual photography. Online consumers not only want to be able to see every possible variation of a product—they deserve to. And with recent developments in digital marketing technology, showcasing every color, texture, and variation of products is easier and more affordable than ever.
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Product Configurator
Oct 22, 2020 Tyler Hausen

How to Shop for a Product Configuration Tool

If you’re in the market for a product configurator you know that there’s a world of options out there. As with any other business decision, the more informed you are the better the outcome will be. While the upfront costs of a product configuration tool may appear intimidating at first glance, there are certain features, functions, and overall attributes that can protect your bottom line in the long run. In other words, it’s well worth the investment.
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Product Configurator
Oct 22, 2020 Matt Hobbs

What is a Web-Based Product Configurator?

Every business that deals in tangible products can’t afford not to give potential customers an up-close look at what they’re selling. Today, more than ever, people are doing most, if not all, of their shopping online and they’ve come to expect a digital experience that shows them what they’re buying. A web-based product configurator makes that possible. But what is a web-based product configurator, exactly?
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