— The Threekit Blog

Field notes on AI guided selling.

Practical insights on guided selling, AI agents, CPQ and the future of complex product sales.

— Topic

Customer Experience

Sublimation Printing in eCommerce: Using Online Tools for Custom Goods

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6 Tactics for Making Your Product Customizer More Fun

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5 Ways AR for eCommerce Can Increase First-Time Customer Confidence

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4 Online Businesses That Need a 3D Configurator

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5 Signs You Should Switch From 2D Photography to a 3D Configurator

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The Power of Product Visualization Along the Customer Journey

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. In today’s world of eCommerce, visuals are everything. 360 product viewers and 3D configurators are helping brands give their consumers what they want: an up-close look at what’s available. In a recent conversation, Hilary Murdock, Head of Product Marketing at Threekit, discussed the importance of visuals during a customer’s journey. Here is a summary of the key topics she touched on.
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4 Ways to Reduce eCommerce Returns During COVID-19

In December of 2019, we made a commitment to help decrease product returns and challenged online retailers to take serious steps toward reducing their carbon emissions. Back in January, return rates were spiking and were predicted to increase throughout 2020. But then, everything changed in light of the pandemic. Returnly, whose platform managed returns for DTC brands, a 21% drop in eCommerce return rates in the weeks following mandated shutdowns across the country.
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We Guarantee You Can Beat Amazon in this One Critical Area

There are no second thoughts regarding how we are ruled by what we are able to see. Visual experiences guide every decision and judgment we make. In fact, statistics suggest that 90% of everything that we process is visual. Moreover, people tend to respond faster to visuals than text.
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Getting Ready for Your Project 5/6 – System Readiness

In this six-part "Getting Ready for Your Project" series, we're going to help you and your team figure out what you need to prep so that you can begin your project on time with minimal stress.
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Getting Ready for Your Project 4/6 – Team Readiness

In this six-part "Getting Ready for Your Project" series, we're going to help you and your team figure what you need to prep so that you can begin your project on time with minimal stress.
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How to Reduce eCommerce Returns

As part of our Visuals Make a Difference launch, we’re taking a close look at the problem of eCommerce returns and what retailers and shoppers can do to prevent them. Guide: Part 1: 6 Tips Guaranteed to Cut Return Rates for Retailers Part 2: 7 Easy Ways YOU (the online shopper) Cut Back on Product Returns
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Announcing 'Visuals Make a Difference'

As a young company, we're always looking for innovative, differentiating ways to help our customers improve their product experiences. But it's not every day that we spy an opportunity to improve the world at large. That's why, when we started to read up on the growing epidemic of product returns and their negative impact on the environment, we felt compelled to get involved. Not because product returns are always "bad," but because, based on data, many of them are preventable.
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