— Author
Svetla Pavlova
Product Configurator
Product Configurator
The Independent Artist's Guide to a Product Configurator
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Virtual Photographer
4 Staging Benefits of Virtual Photography
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Product Configurator
Is Your Store's Product Customizer Built for Mobile Users?
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Product Configurator
3 Ways a Shopify Product Customizer Can Lead to Fewer Returns
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Product Configurator
6 Tactics for Making Your Product Customizer More Fun
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Virtual Photographer
Everything You Need to Know About Virtual Photography
With the booming growth of ecommerce showing no signs of stopping, high-quality digital representation of products is critical to increase sales and decrease product return rates. Virtual photography provides a cost-effective solution, when compared with traditional product photography, in showcasing product details that consumers want to see.
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Product Configurator
5 Signs You Should Switch From 2D Photography to a 3D Configurator
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Product Configurator
How Product Configurators Can Simplify Complicated Sales Processes
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Virtual Photographer
Your Guide to ROI in 3D & AR
If everyone had unlimited time and money, pretty much every eCommerce website would have 3D and AR-enabled customer experiences. Why? Because they're cool and the evidence is clear that they improve site performance metrics. So the operative question becomes: are the results worth the cost? To answer that question, Threekit's Christian Pieper wrote a guide to ROI in 3D & AR applications for commerce called "What can can't 3D & AR do for you?" The guide includes hard data from independent research, describing and quantifying the benefits provided by implementing these technologies. We don't want to spoil anything, but we'll just say this: it's likely you're underestimating their value. An excerpt is published here.
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Product Configurator
Hangout Lighting: A Brighter 3D Configurator for Lighting
Our spaces say a lot about us, and nothing sets the mood more than our choice of lighting. Today, more than ever, an excellent product configurator for lighting is critical for retailers specializing in interior light options. Since the pandemic, we’ve grown accustomed to doing nearly all of our shopping online for items we previously would have waited to buy until we got an in-person look. This is certainly true of the interior lighting category. In addition to the actual light provided, shoppers want to ensure that the overall look and design of their lamps or other lighting sources fit into their existing or desired decor. That’s why Chicago’s Hangout Lighting, a boutique lighting purveyor that houses an impressive inventory of styles and options, built the ultimate 3D product configurator for lighting.
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Product Configurator
What’s the Best Shopify Product Customizer?
They say content is king. Well, customization is a close second. The best Shopify product customizer for your business may be completely unlike the other options and there are quite a few out there. But let’s agree first that a product customizer is right for your business. The truth is it’s right for every business selling on Shopify. Consumers crave engaging shopping experiences, but arguably, they want personalized products even more. Today, shoppers see the things they buy as a reflection of their individuality and with so many brands boasting nearly infinite possibilities it’s critical that every brand manager seriously consider incorporating product customization into their plans.
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