Threekit Blog | Virtual Photographer (21)

Product Configurator

Nov 27, 2020 Hilary Murdock

3D for Agencies: Why You Need a 3D Product Configuration Partner

As eCommerce takes off in unprecedented fashion, 3D product customization and augmented reality have become integral parts of an innovative online business model. As an agency tasked with developing creative solutions as well as driving traffic and sales for your clients, you've likely started to encounter the challenge of how to generate 3D and AR product experiences. These capabilities are complex, requiring specific skillsets...they don't just come off the shelf. The solution? Find yourselves a 3D product configuration partner. Here, we explore why outsourcing 3D product configuration is the optimal choice for creating best-in-breed websites for your clients.

Virtual Photographer

Nov 23, 2020 Svetla Pavlova

Why Adding Visual Configuration to Salesforce CPQ Drives Deal Velocity

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. Salesforce CPQ users can benefit from 3D configurators and 3D product photography more than ever before. We’re in the midst of a dramatic shift toward most consumer and B2B purchases taking place online. In fact, eCommerce has grown more in mere weeks during the pandemic than in the previous 10 years. The way we shop online, and our expectations, are only going to increase.

Product Configurator

Nov 23, 2020 Ismail Karabulut

How a BigCommerce Product Customizer Will Raise Your eComm Game

In today's cut-throat eCommerce marketplace, you need to leverage the most effective solutions to gain an edge over the competition. And the best solution for your BigCommerce store should be one that helps meet the immediate needs of your customers.

Virtual Photographer

Nov 20, 2020 Hilary Murdock

3 Ways Product Visualizers Create a Superior eCommerce Experience

Today’s shoppers have more options than at any other time in human history. Try typing “paper clips” into the Amazon search bar, and you’ll see 38,000 results. For paper clips!

Product Configurator

Nov 20, 2020 Svetla Pavlova

3D Configuration 101 with Threekit

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. 3D configurators are transforming the landscape of eCommerce. But what are they, exactly? In short, 3D configurators enable customers to view available products from every angle and invite them to interact with spin, build, and customization features. Recently, Ben Whitmer, an account executive with Threekit, held an in-depth video conference explaining the in’s and out’s of 3D configuration with the help of sales engineer, Tony Lopez. Their conversation can help eCommerce marketers ensure they’re ahead of the curve today and prepare for what’s to come tomorrow.

Virtual Photographer

Nov 19, 2020 Hilary Murdock

Using Product Visuals as a Strategy for eCommerce Growth

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. The world of eCommerce has gained a lot of steam in the past decade and its growth is only increasing in speed. This means eCommerce is positioned to become a major source of revenue and brands will need to be nimble and adaptable to set themselves up for success. Todd Franiuk, Senior Director of Services at Threekit recently sat down for a chat with Pete Robertshaw, Digital Commerce Consultant at Space48, to discuss how to best prepare. The following is a summary of the advice they offered brands hoping to plan for a fruitful future in eCommerce.

Product Configurator

Nov 19, 2020 Slava Kovelman

How to Build a Magento Product Configurator with Threekit

According to Epsilon research, 80% of customers are more likely to purchase from businesses that offer personalized experiences. So, delivering great personalized experiences is crucial for higher conversion rates. Unfortunately, it is difficult to streamline and improve user experience online if you don’t have product configuration tools. This is where Threekit’s unified product visualization platform comes in handy. With Threekit, you can build a Magento product configurator that delivers personalized experiences.

Augmented Reality

Nov 18, 2020 Marc Uible

Adding 3D and Augmented Reality for eCommerce to Your PIM

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space. With more and more consumers doing the bulk of their shopping online, consumers are seeking additional confidence when making decisions. Providing immersive, user-friendly, interactive 3D experiences helps show them exactly what they’ll be purchasing while making them feel more in control. Threekit and inRiver have teamed up to provide eCommerce brands with those 3D and augmented reality (AR) experiences to increase online sales. In a recent conversation, Hilary Murdock, Lead Product Marketer at Threekit and Scott Bears, a Senior Sales Engineer at inRiver explained how they’re making that happen. The following is a summary of what they covered.

Product Configurator

Nov 17, 2020 Svetla Pavlova

Six Ways to Nail Digital Selling with Visual Configuration

This post is part of our Threekit Webinar Series, a blog series where we recount the most pertinent takeaways from the Threekit insiders and guest experts who are thought leaders in the 3D and augmented reality space.

Virtual Photographer

Nov 13, 2020 Ken Hellberg

The Triple Bottom Line of Reducing eCommerce Returns

In eCommerce, approximately 20% of purchases are returned - nearly double the rate of in-store purchases. eCommerce returns also generate significantly higher waste than in-store returns. In fact, 10 percent of online returns are donated or incinerated. As a result, in the US alone returns lead to 5 billion pounds of landfill waste and 15 million tons of carbon emissions every year.

Product Configurator

Nov 12, 2020 Slava Kovelman

8 Benefits of Using a Magento 2 Product Configurator

Having to compete against so many brands online is exhausting, right? But this doesn’t have to be the case. Even though the competition is inevitable, you can leverage robust solutions like product customizers for e-commerce to stand out from the crowd. How do you differentiate your store from the competition? Ensure all mission-critical operations work smoothly and cost-effectively. Then, simplify the complexities facing the customer online and deliver the best user experience. You need a Magento 2 product configurator (created with Threekit), to streamline operations and deliver great experiences.

Product Configurator

Nov 11, 2020 Ismail Karabulut

Made for Millennials: 3D Product Configurator Software

There’s been so much talk over the last few years about the importance of millennials in the consumer market. So in this article we’re going to give you the facts about why implementing online 3D product configurator software should form a key component in your strategy to attract this increasingly lucrative demographic.