Threekit Blog | Visual Commerce (25)

Virtual Photographer

Jul 16, 2020 Marc Uible

5 Ways eComm Stores Can Win in the Age of Infinite Scrolling

With the availability of numerous eCommerce stores, online customers have a number of options to choose from. But what guides their decision-making when it comes to choosing the best store of them all? Can you guess?

Virtual Photographer

Jul 14, 2020 Deana Ward

4 Ways to Reduce eCommerce Returns During COVID-19

In December of 2019, we made a commitment to help decrease product returns and challenged online retailers to take serious steps toward reducing their carbon emissions. Back in January, return rates were spiking and were predicted to increase throughout 2020. But then, everything changed in light of the pandemic. Returnly, whose platform managed returns for DTC brands, a 21% drop in eCommerce return rates in the weeks following mandated shutdowns across the country.

Virtual Photographer

Jul 6, 2020 John Wright

How Visual CPQ Powers B2B Sales

Salesforce’s Configure, Price, Quote (CPQ) software streamlines B2B sales by making it easy to model deal scenarios and quickly provide leads with accurate quotes. Now this platform has a visual component that makes the whole process run even smoother: CPQ visualization software.

Virtual Photographer

Jul 2, 2020 Hilary Murdock

We Guarantee You Can Beat Amazon in this One Critical Area

There are no second thoughts regarding how we are ruled by what we are able to see. Visual experiences guide every decision and judgment we make. In fact, statistics suggest that 90% of everything that we process is visual. Moreover, people tend to respond faster to visuals than text.

Product Configurator

Jun 29, 2020 Kent Smith

How to Build 3D and Augmented Reality on the Back of Your PIM System

The fight for the customer’s attention has never been so competitive and the margin of error so slim. The chant may as well be shifting from “a picture is worth one thousand words,” to “a picture is worth one thousand impressions,” and those impressions are exceptionally valuable to eCommerce businesses and digital brands. Now, what if we can turn that picture in a fully configurable 3D visualization that customers can zoom in, zoom out, and even rotate 360 degrees? You can imagine the kind of impact it will have on customer retention, engagement, and eventually your bottom line.

Product Configurator

Jun 25, 2020 Matt Hobbs

4 Industries Using 3D Visuals to Boost Sales (+ Video Examples)

For many product salespeople, the pandemic has put a hard stop to on-site, face-to-face selling. Even as businesses begin to reopen and return to old processes, sales leaders should be aware of a powerful remote alternative that unlocks new selling opportunities: virtual sales through 3D content. A 3D product configurator equips salespeople with a powerful visualization tool that can often illustrate more than the actual product ever could.

Augmented Reality

Jun 22, 2020 Marc Uible

Why 3D and AR are the Future of Display Advertising

3D and Augmented Reality (AR) appear to be shifting the advertising landscape already. Just how significantly will only become clear in the upcoming months and years, however huge businesses are already using it to great effect, understanding that now is the time to deploy this comparatively new technology to produce new experiences for customers.

Virtual Photographer

Jun 17, 2020 Ash Zade

What Apple’s Investment in Augmented Reality Means for Businesses

Let’s face it: Augmented reality (AR) is altering our day-to-day lives faster than anyone could have anticipated. According to an IDC report, global spending on AR is forecasted to accelerate from $12 billion last year to $72.8 billion in 2024. The IDC's Worldwide Augmented and Virtual Reality Spending Guide also demonstrates that global spending on AR devices and services will continue to grow strongly during the 2020 to 2024 projection period, attaining a five-year compound annual growth rate (CAGR) of 54%.

Virtual Photographer

Jun 8, 2020 Deana Ward

Top Innovation Trends in Retail That Are Transforming the Way We Shop

It’s becoming harder to compete as the innovation gap of companies that are thriving online and those that are not continues to divide every year. The past decade has seen unprecedented innovation in eComm that is not only changing the way consumers shop, but what customers expect out of the shopping experience. With companies offering same-day shipping, try-it-before-you-buy programs, and personalized stylists, eComm leaders have an intimate understanding that it’s the customer’s experience that separates those that will just survive from those who will thrive in the future. Let's take a look at a few of the top innovation trends in retail transforming the way we shop.

Product Configurator

Jun 4, 2020 Yana Myaskovskaya

Getting Ready for Your Project 5/6 – System Readiness

In this six-part "Getting Ready for Your Project" series, we're going to help you and your team figure out what you need to prep so that you can begin your project on time with minimal stress.

Virtual Photographer

Jun 4, 2020 Matt Hobbs

How to Boost Building Materials Sales with 3D and AR

Public health efforts led to business closures around the country from March through May. By mid-May, though, most states had declared construction and building materials businesses essential, meaning they could once again operate, though often with modified practices.

Virtual Photographer

May 22, 2020 Ben Whitmer

Why B2B Sales Teams Are Using 3D Configuration and Augmented Reality

Selling physical products and solutions to businesses has always been a challenge. However, the COVID-19 pandemic has created a whole new set of obstacles that B2B sales teams have to overcome to meet with potential customers. However, not all marketers are facing the same challenges. The smartest B2B sales teams are using a combination of 3D configuration and augmented reality technologies to conduct virtual sales calls.