Your Website Should Sell, Not Just Show.
The Threekit Web Agent turns your product catalog into a guided buying experience. Buyers find the right product, build a solution, and get to a proposal - without picking up the phone
What You Get
85%
of the solution identified in 5% of the time10X
Faster product selection20%
Higher conversion rates0
Product expertise required from buyers or sellersThe Problem with Most Manufacturers' Websites
Your catalog is online. But buyers still can't self-navigate. They bounce, call a rep, or default to the SKUs they already know.
Every confused buyer is a lost lead.
The Threekit Web Agent turns passive visitors into guided, qualified buyers - without a rep involved.
Four Things the Web Agent Does That Your Website Can't
Image to Product Selection
Buyers upload a photo - part, a product, a competitor's quote - and the agent finds the match in your catalog instantly. No part numbers. No spec sheets.
Outcome: Photo to product reccomendation in seconds
Product Sales Expert
The Web Agent educates and guides customers to accurate in-stock product selections based on business rules, logic, margin, inventory and more.
Outcome: Brand new customers and experienced dealers get the help they need.
Proposal & Solution Generation
The agent generates a complete, spec'd, priced proposal on the spot that a customer can take to a dealer or a dealer can move to order entry.
Outcome: From question to proposal in minutes
Lead Capture, Enrichment & Dealer Routing
Every interaction captures enriched lead data and routes the buyer to the right dealer or rep — automatically. Warm leads, no cold handoffs.
Outcome: Warm leads routed automatically
What Changes When the Web Agent is Live
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Without Web Agent |
With Web Agent |
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Buyer Journey
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Buyers are forced to navigate filters, product search, catalogs, and PDFs — and still can't find what they need. |
Buyers describe what they need, get guided to the right product, and receive a proposal — without leaving your site. Self-serve from first visit to signed quote. |
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Lead Quality
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Leads arrive cold — no context, no qualification, no product info.
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Leads arrive warm, with full context: what they looked at, what they configured, what they need. Your reps close, not educate.
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Rep Time |
Reps spend an hour on every exploratory call that should've taken five minutes.
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Reps only get involved when a buyer is ready. Discovery is already done. 10× faster path to a qualified conversation.
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From Your Catalog to a Live Buying Experience.
Buyer Arrives
They type a question, describe a problem, or upload a photo.
Agent Guides Discovery
Narrows down your catalog to the right product — no menus, no filters.
Solution is Built
Configures the right product and generates a spec'd proposal on the spot.
Lead is Routed
Enriched lead data goes to the right rep or dealer — with full context.
Built By the People Who Invented Enterprise CPQ.
The Threekit team built BigMachines (now Oracle CPQ), Steelbrick (now Salesforce CPQ), and PROS.
We've spent 25 years solving the hardest problems in complex product selling. The Web Agent is that expertise, deployed on your website in 8 weeks.