The use of Augmented Reality (AR) and the 3D visualization has shown an immense increase in the past year. Today, businesses are using these technologies to display their products on eCommerce sites as well as for marketing to consumers at large.

Let’s face it: Augmented Reality (AR) is altering our day-to-day lives quicker than it could be expected. According to an IDC report, global spending on AR is forecasted to reach $18.8 billion in 2020. The recent update to IDC's Worldwide Augmented and Virtual Reality Spending Guide also demonstrates that global spending on AR devices and services will continue to grow strongly during the 2019 to 2023 projection period, attaining a 5-year compound annual growth rate (CAGR) of 77%.